Data Analytics

Big Data and Analytics: How is it Impacting an Organisation’s Business Functions?

Organisations are looking to transform their business functions – sales, marketing, finance, and customer service by leveraging big data and analytics. Sales: Most organisations are in the process of digitalising and optimising their sales operations by empowering sales executives with access to data such as business transaction history, revenue, inventory, receivables, etc. This is enabling the sales team to understand their […]

Data Analytics, Data Strategy, Process Management, Uncategorized

How Organisations are using Data to Drive Digital Transformation

With the volume, variety, and velocity at which the data is growing, it is becoming common that organisations are finding it extremely difficult to store, compute, or analyse this data for timely and accurate decisions through conventional IT landscape. To address this problem of data explosion, organisations are increasingly leveraging Big Data and Analytics. Data […]

Data Analytics, Data Strategy, Digital Transformation, Technology Landscape